Market Weekend

Welcome to the grand finale of the Behind the Seams Tour. It’s Market Weekend!

This is a way to explore and support small sewing businesses after a month of finding out what it’s really like to run one.

So browse through the videos, giveaways and discounts on offer, explore the businesses’ websites, and I hope you enjoy.

I’m sure I speak for all the small businesses here when I say we really couldn’t do this without you, and we appreciate every single one of you. Thank you for joining us!


Beautiful Things: A tutorial showing you how to make a flower brooch

Selkie Patterns: A tutorial preview about wrapping your gifts sustainably

Giveaways and Freebies

1st for Fabrics: Fabric/habby bundle giveaway (UK only). Keep an eye out for this going up on their Instagram

In a Haystack: A Menswear Haystack Pack (3 months) for you or a loved one

Pink Coat Club: If you place an order with Pink Coat Club this weekend, just enter “Behind the Seams” in the notes box at checkout, and you’ll be entered into a draw to win a £15 Pink Coat Club voucher with your order!

The Specky Seamstress: A fun quiz to win 5m of bias binding. You get to choose from the specially designed range!

The Studio at Number 30: A sewing advent calendar worth £45. Keep eye eye on their Instagram as the giveaway will go up this weekend

Twig and Tale: the Sunny hat sewing pattern

Worthy Design Studio: An Iconic Bomber pattern

Discounts and Offers

1st for Fabrics: 10% off all products on the website (excluding gift cards) with code BTS10

Alice and Co Patterns: 10% off with code BEHINDTHESEAMS

Beautiful Things: 20% off all in-person and online classes and courses with code BTHQhaystack. That includes £62 off the Ginger jeans workshop!

CocoWawa Crafts: 10% discount on all PDF patterns using code CWBEHINDTHESEAMS

Crafty Pinup: 15% off everything with the code BTS15

Crafty Sew and So: 25% off Crafty Sew&So branded patterns with code CRAFTYPATTERNS25, buy 2 get £5 off on Crafty Sew&So branded kits and gift products with code CRAFTYKITS5, 10% off advent calendar kits with code CRAFTYADVENT10

Felicity Fabrics: 15% off all products with code marketweekend15, not in conjunction with any other offer and valid until 1 November

Fieldwork Patterns: 20% off for a week!

In a Haystack: One-off launch offer this weekend. 30% off the brand new Menswear Haystack Pack – great for a festive gift! – with code SEWYOUROWNWAY

Jenny Stitches Fabrics: 10% off with code HAYSTACK10 until 30 November

Made My Wardrobe: 10% off any product using code BEHINDTHESEAMS

Offset Warehouse: 15% off all products with code BEHIND15 until 1 November. Plus, two months for one for The Sustainable Fashion Collective platform (open to anyone)

Selkie Patterns: 10% off digital products with code BTS10

Sew Me Sunshine: 10% discount off fabric and patterns with code BEHINDTHESEAMSTOUR. Valid between 31 October – 1 November.

Sew Sew Sew: 10% off fabric with code BEHINDTHESEAMS10 valid over the weekend. Excludes sale fabrics.

The Sewist Fabric Shop: 15% off with code MARKET15

Sonia Estep Designs: 20% off entire cart with code BEHINDTHESEAMS

The Specky Seamstress: Fancy getting your hands on some of The Specky Seamstress’s ankara bias binding before her shop opens?  Check out her Instagram from Sunday at midday where 5 x 3m packs of bias binding will be up for grabs at a discount on a fastest fingers first basis

The Stitch Sisters: £5 off our latest class – Guide to Quilting – with code BTSQUILT5

Threadquarters: 25% off everything with code marketweekend25

Threads and Bobbins: 20% off with code MARKETWEEKEND20 until 8 November

Thank you so much for joining us for the Behind the Seams Tour and Market Weekend!